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18 October 2023
Study Says Printing Buyers Want Environment Friendly Print.
LONDON , ENGLAND—
Fespa has published the headline findings of its 2023 Print Census, which highlight the impact of rising sustainability demands and evolving customer requirements. 1,778 printers and signmakers from over 120 countries participated in the survey. Respondents defined their business focus as graphics (61%), signage (26%), textile (24%), and industrial (14%).
The survey found that the market outlook remains positive in line with the results from 2018, with 71% of respondents stating that they are optimistic about the future of their business, despite the economic challenges of the past five years. The Census also reaffirmed that the pressure on printers and signmakers to be more sustainable continues to rise, with 72% of print buyers requesting environmentally friendly products and practices.
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