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19 July 2023
Mitchell Press Changes Name and Logo
BURNABY BC—
New brand Identity for Mitchell Press. Mitchell has updated their brand identity because today services are so much broader than print alone.They said the two halves of the new Mitchell mark represent Mitchell as the supplier and our client, working together to create a valuable artifact, be it print, data, or a desired outcome that we facilitate. While print remains an integral part of their business, they said they prefer a non-traditional approach by empowering print through data analysis, web development, graphic design, print management tools, and sustainable production solutions.
Their colour palette remains consistent with the addition of “Gamma”, a series of impactful images representing sustainability, innovation, technology, and creativity to lead the conversation.
Started in 1928, Mitchell is located in Burnaby BC, operates out of a 64,000 sq.ft. facility. Independently owned. The Mitchell Group consists of Mitchell Press, Mitchell Digital, and trade service Pacific Bindery. They are listed as Canada's 64th largest printers and one of Western Canada's largest independent printers.
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