21 July 2022
Digital Advantage Over Offset In Five Years
AKRON, OHIO—
Battle between digital and offset report
Battle between digital and offset report
 The print market is moving to an “increasingly digital future,” according to the latest Smithers industry report. The Future of Digital versus Offset Printing to 2027 report highlighted the threat posed to offset litho  by inkjet and toner as digital presses become more advanced and customer demands change. Digital’s faster turnaround, low-cost customisation, and better cost profiles on short runs have made it particularly attractive in the advertising and commercial print sectors.
Reports on printing and packaging
Reports on printing and packaging
In response to these threats, litho manufacturers have focused on improving the efficiency of their presses, above all by minimising downtime. The report predicted that push-to-stop style technology, machine learning and AI software would be at the forefront of this push. This increase in quality has even affected the digital market: the latest generation of B1 and B2 format inkjet presses has begun to erode demand for toner printing. A significant amount of mono continuous commercial work has moved to high-speed inkjet machines.
 
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