5 January 2011
The Printing House launches campaign to build brand awareness
TORONTO—The Printing House has launched a marketing campaign to reach new customers and creatively introduce existing ones to new printing solutions.
 
Starring in the campaign’s videos and social media campaign is The Printz, an old-world Nordic communications specialist who saves his colleague Keith from his day-to-day woes. A print campaign will follow the webisodes, says The Printing House vice president Marc Petitpas who hopes the project will help customers see the company in a fresh light. “Build Awareness to our Brand and to let customers and our employees and future employees know that TPH is the creative and responsive people you should choose to work with,” he says. “Print is alive and well, and evolving. Sometimes it take a Retro approach to look forward.”

The Printing House's campaign can be followed on Twitter @the_printz, its second webisode can be found below:

NEW ON THE JOB BOARD | RSS
Total Job Board Listings: 1
New This Week: 1
CLICK HERE to post your job opening
LATEST USED EQUIPMENT | RSS
Total Used Equipment Listings: 18
CLICK HERE to list your equipment
CLASSIFIED | RSS
Company for sale
CLICK HERE to list your business opportunity in the printing industry
Most Recent News Comment
Rick says:
Is this good or bad for all NON-Epson printers?...
North Island Publishing PrintCAN Print Jobs Canada’s Estimators' & Buyers' Guide MastheadOnline PaperFinder Print World 2010 Design City
Graphic Monthly Print Equipment gutenbergs' guide COPA industrial print