18 February 2011
Ryerson students host seventh annual GCM Colloquium
TORONTO—Third year students in the Graphic Communications Management program at Ryerson University recently hosted the seventh annual GCM Colloquium. The theme for this year’s event was Envision the Future of Print and featured three speakers talking to the industry and student crowd.


Ryerson University Graphic Communication Management students and
speakers from GCM Colloquium 2011


Colour Innovations president and CEO Matthew Alexander spoke about his company’s quest towards environmental. He noted his shop runs on Bullfrog Power and is in the process of becoming Sustainable Green Printing certified. But the road to becoming a greener printer is not without challenges, he said. Many customers talk the talk but are still unwilling to budge on price for a more environmental product.

Alexander also said there needs to be increased government level incentives for shops to become more environmentally friendly. He noted Germany, where most printers are wind-powered and receive federal support for the changes they make to green-up their shops.

Also speaking at Colloquium was CLL Label and Avery Dennison sales manager Henry Laszutko who shared innovations in the packaging industry with the crowd. According to Laszutko digital printing, shrink wrap packaging, brand protection and Braille printing are the top trends to watch out for in the packaging world.

Rounding out the night was Redchair Branding chief creative officer and director Gerry Visca who spoke about cultivating creativity in business.


Ryerson University Graphic Communications Management's  third-year class
and organizers of the GCM Colloquium
2011

Next up for the Ryerson University Graphic Communications Management class is its job fair on Thursday, March 3. For more information, visit Ryerson.ca/gcm.






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