25 November 2014

TORONTO—Four seminars took place on the third and final day of Print World. Here’s what we learned:

Darrell Keezer, founder of Candybox Marketing took to the Print World Seminar stage at 11 am to dole out advice on using social media. He educated the audience on the difference between having a website— a static, generic page— and building a web presence— an interactive goal oriented website with social media links and a regularly updated blog. He implored business owners to stop speaking corporate to their audience and to start speaking to them like you would a friend. He touched on mobile websites and the importance of making it just as smooth and information-rich as a desktop website. “Mobile marketing is no longer a fad, it’s a trend,” he said.  He also shared his views on LinkedIn stating, “If you’re not on LinkedIn you’re not in business.” Keezer also shared a lot of useful stats: Smartphones are checked on average 150 times a day, 93% of people go online for product information, 62% of people buy products online and 64% of people use social media.

24 November 2014

TORONTO—The third and final day of Print World was a big day for sales.

At the Esko booth Agfa sold a Kongsberg MultiCUT to Sean Vizsy of Kipling-based Full Frame Signs. “We wanted to expand upon our services,” Vizsy said.

23 November 2014

TORONTO—Print World saw more sales for our exhibitors on day two. Sydney Stone continued to sell their machines and so did Technifold.


Left, Technifold, right Sydney Stone 

The Print Possibilities theatre was busy today, three seminars took place and attracted large audiences.

23 November 2014

TORONTO—Print World 2014 is in full swing. The Direct Energy Centre was buzzing today with all things print and it’s only the beginning. The show continues until Monday and for those that want to stop by there’s a $5 off coupon still available online.
The Catena 65 at booth 400

20 November 2014

TORONTO—Printer Gateway and Konica Minolta are bringing the VIP experience to Print World. Come to booth 800 for a free coffee bar and lounge, golf putting range, display showcase, innovative products and kits, and on-site demonstrations of the latest Konica Minolta equipment: The bizhub C70 and the bizhub C1100.



Those who visit booth 800 will get the opportunity to spin a wheel and win daily prizes that include a trip to the Grand Prix and view firsthand the automatic finishing capabilities of the Konica Minolta presses, with a personalized self portrait printed right at the booth.
There will also be Air Miles giveaways and PrintSites2go will be on hand with an interactive VIP experience. 

19 November 2014

VENLO, THE NETHERLANDS—The parent company of Vistaprint has changed its corporate name to Cimpress N.V. The change of the corporate name clarifies the distinction between the corporate entity and its technology and operational mass customization platform, and the company’s growing portfolio of customer-facing brands. The brands include web-to-print names like Vistaprint, Drukwerkdeal, Albelli and Pixartprinting.

Over the next five years it plans to invest hundreds of millions of dollars towards developing proprietary software and production technology, eventually evolving its operational capabilities into a shared mass customization platform (MCP). The Cimpress MCP will aggregate the production volumes of the Cimpress portfolio of brands.  Cimpress made the investment with the hope of advancing its proprietary computer integrated manufacturing technologies, which will allow the company to create one of kind, personalized products at an affordable cost.

19 November 2014

TORONTO—There are only three days left until Print World; the biggest

print industry event of the year. From November 22-24, the Direct Energy Centre will welcome visitors, and the biggest names in print, including but not limited to Duplo, Epson Canada, DuraFast Label Company, Roland Enterprises and Esko. A full list of exhibitors can be viewed here.

Don't forget to register  here! 

19 November 2014

OTTAWA—Several relevant industry partners have joined together to create a report on the state of the printing industry in Quebec. They are: The Canadian Printing industries Association (CPIA), the Quebec Printing Industry Association (AQII), the Quebec Technical Association of Flexography and Packaging Manufacturers (ATFFEQ), the Institute of Graphic Communications and Printability (ICI) and the Graphic Communications Sector Counsel of Quebec (CSMOCGQ).

CPIA took part in developing the process used to communicate with printers and related industry participants province-wide. The associations contracted an expert research group to write the report.

19 November 2014

TORONTO—Bassett Direct, which specializes in creating direct marketing services and variable printing programs, celebrated its 20th anniversary last week with a reception at the Carlu lounge in downtown Toronto.


A crowd of more than 300 feted Bassett Direct

More than 300 guests gathered for an evening of food and jazz. President Rich Bassett started the company with just three employees; today he employs more than 40. "When we started Bassett, it really was centred upon a very, very simple philosophy: ‘Let’s get the very best people in this business working together, let’s work with the very best customers and do the very best job possible every single day.’  Well, I’m very pleased that the culture that we created 20 years ago, is still here today,” said Bassett in addressing the crowd.

19 November 2014

MONTREAL—Transcontinental Inc. is selling 15 of its consumer magazines, accompanying websites and related platforms to TVA Group Inc. Some of the publications included in the $55.5 million transaction include Coup de Pouce; Elle Québec; Décormag; Le Bel Âge Magazine; Magazine Véro; recettes.qc.ca; Canadian Living; Style at Home; Elle Canada; Good Times and The Hockey News. Vancouver Magazine and Western Living will remain the property of TC Media.

“Transcontinental Inc. has decided to now focus on the local advertising market, which offers us more business opportunities through our 180-odd newspapers in Quebec, Ontario, Saskatchewan and the Atlantic provinces,” François Olivier, President and Chief Executive Officer said.  “This important phase in the evolution of the Corporation also gives TC Media full latitude to further develop its digital and interactive marketing products for retailers, among others, and to advance the production and delivery of content in the fields of business and education.”

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